ADP Access, the Retirement Services product of ADP, wanted to stand out from the crowded retirement plan market. In collaboration with NYC based agency Carpenter Group, I worked with the Design Director to create a new branding system that focuses on simple, clean design, while retaining the core elements of the ADP brand.

Client: ADP Access
Year: 2012
Role: Brand Identity and Print Designer  /  Agency: Carpenter Group, NYC


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